Marketing Director

Job Number
GB#6363
Job Title
Marketing Director
Salary Range
Depends on Experience
Benefits
Full Benefits
Category
Sales & Marketing Jobs
Industry
Consumer Goods
Location
Vancouver - BC
Apply Now

Our client is a leading Canadian organization offering a wide variety of health and wellness products to Practitioners and Retailers in North America and internationally.

They are currently in need of a Marketing Director who will be responsible for leading, designing, implementing, and managing all marketing tasks within the organization including all marketing staff. This individual will develop a well-defined marketing and brand strategy through informed competitive intelligence and analysis as well as coordinating and overseeing the detailed plan implementation.

This role requires exceptional interpersonal and communications skills in order to be able to collaborate with internal and external stakeholders to increase sales and company’s market share.

This position will offer extensive career advancement opportunities and the chance to work for a well-established company aiming to expand further and take it to the next level!

 

RESPONSIBILITIES

  • Mentor and manage a team of graphic designers, writers and digital marketing specialists
  • Maintain awareness of the upcoming opportunities in the marketplace
  • Develop a unified marketing vision including a well-defined brand strategy
  • Create a specific, comprehensive plan to implement that vision
  • Produce and adhere to a marketing budget
  • Oversee packaging of over 100 new items per year and multiple catalog projects
  • Develop planogram and POP strategies
  • Provide guidance on digital content and web technologies
  • Launch new marketing programs and manage social media efforts
  • Analyse and report performance of specific campaigns
  • Prioritize workloads to maximize impact and return on investment

 

REQUIREMENTS

  • Diploma or Degree in Marketing/Communications or similar
  • Background in Consumer Packaged Goods (CPG) or packaging or wholesale is a strong asset
  • 3+ years of experience leading a marketing team
  • Excellent English communications skills both oral and written
  • Strong organizational skills and attention to detail
  • Business acumen and strategic-thinking
  • Previous experience in trade shows and new product launches

Recruiter Info

Author Profile Picture
Bio

Alessia Pagliaroli

Senior Recruiter at Goldbeck Recruiting Inc.

Alessia takes a consultative approach with all her placements. She feels that, as a recruitment specialist, she is the “eyes and ears of the market” for both the client and candidate. She enjoys bringing value to her clients by being completely transparent, knowing the industry, and providing a competitive point of view.

Submit Your Resume